See how Brierley can transform your loyalty programme and create game‑changing customer engagement.


Products and Services
Our intuitive and easy-to-use platform is configured with everything you need to execute your loyalty strategy and measure its success.
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Customer Profile
Management- Configurable profile and preferences
- Account balances (loyalty currency, challenges, spend)
- Tiers with respective benefits
- Member merging, transfers and gifting (points/rewards)
- Survey-powered, incremental profiling
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Loyalty Accrual and
Rules Engine- Transactional and engagement accrual
- Multicurrency programmes
- Promotion configuration wizard
- Request credit for purchases
- Advanced rule simulation to promote acquisition
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Rewards
- Digital and physical catalogue (with or without point consumption)
- Global currency exchange (points as cash)
- Per member reward choice with progress visualisation
- Sweepstakes and charitable donations
Track behaviour and engage your audience with real-time, personalised communications—rewarding customers and winning their hearts and minds.
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Campaign
Management- Intuitive Quick Campaign wizard
- Advanced segmentation and auto control groups
- Consolidated marketing calendar
- Triggered and scheduled execution
- Reusable audiences
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Gamification &
Engagement- Refer-a-friend
- Badges
- Spin to win and scratch off
- Challenges
- Augmented reality integration
- B-stamp: digital/mobile stamp
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Digital
Offers- Multi/single-use and date/time-restricted
- Real-time arbitration and redemption (without barcodes)
- Location-aware offers
- Globally available or targeted
- Digital wallet unifies store and e-commerce experience
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Communications
- Real-time, triggered messaging
- Dynamic, personalized content
- Email and SMS messaging
- Push notifications and in-app messaging
- Multilingual communications
- Offered as a service or via marketing cloud integration
Evolve at the speed of your business with seamless channel and partner integration, all the while complying with global privacy laws.
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Data Privacy
GDPR/CCPA- Configurable definition of PII
- Customer identity management
- Data subject access request
- Right to be forgotten/deleted
- Encryption in motion and at rest
- In-region hosting
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Integration
- Secure, public REST API
- Microservices architecture
- Auto-scale deployments
- Multi-tenant and single instance options
- Extensive partner integration